Terms of Service

These terms are the deal between you and Juke when you use the service — by texting Juke or using any Juke page, you're agreeing to them. We've written them in plain language on purpose; where they matter most is in bold.

What Juke is (and isn't)

Juke is an AI-powered software assistant and facilitation tool, over text. For athletes, it helps run the business side of NIL: pricing benchmarks, drafts, deal tracking, reminders, tax math, a media kit, and content delivery. For businesses, it helps plan and run athlete-content campaigns.

Juke is not a registered athlete agent, talent agency, law firm, CPA, or financial advisor, and it doesn't represent you or negotiate on your behalf. Juke drafts messages that you review and send yourself; it prices against benchmarks that you're free to ignore; it flags contract terms that a licensed professional should review. Everything Juke produces — numbers, drafts, flags, reminders — is information, not legal, tax, or financial advice. What to accept, at what price, and on what terms is always your call.

Deals are between athletes and businesses

When an athlete and a business agree to work together, that agreement is between the two of them. Juke is not a party to any deal and doesn't guarantee either side's performance — that a video gets delivered, that content performs, or that a deal closes. Juke provides the rails: matching, briefs, delivery links, review pages, and payment processing.

Eligibility

Juke is for adults 18 and older, authorized to work in the US where a deal requires it. If an athlete is under 18, a parent or legal guardian holds the account, runs the conversation, and is the party to these terms. You agree to give Juke accurate information — pricing and matching only work if follower counts and profile facts are real.

Payments

Payments run through Stripe. For deals paid through Juke, the business pays an invoice that includes Juke's platform fee as its own line item; Juke holds the payment and releases the athlete's share to their connected bank account after the business approves the delivered content. Athletes pay nothing to use Juke, and Juke never takes a cut of the athlete's share.

Nothing is withheld for taxes. Athletes are independent creators responsible for their own taxes; Juke issues 1099s where required and its tax math is an estimate, not filing advice. Refunds, cancellations, and kill fees on a deal are worked out between the parties — contact Juke and the team will help facilitate.

Content and licenses

Athletes own the content they create. When a deal includes usage rights (like a business running a video on its own pages or as ads), the athlete grants the business the license described in that deal — scope, placement, and duration come from the deal terms, not from these terms. Delivered, approved content may be showcased on the athlete's Juke media kit as portfolio work unless either side asks us to turn that off. You give Juke the limited license it needs to operate: storing, processing, and transmitting your content to run the service.

Compliance stays yours

Following school, conference, state, and NCAA rules — including NIL disclosures and clearinghouse reporting — is each athlete's responsibility. Juke helps with reminders, records, and prep, but never rules on eligibility and never files on your behalf. Paid content must follow FTC disclosure rules; Juke bakes disclosures into what it drafts, and removing them is on you.

Connected accounts

Connecting Google Calendar or Gmail is optional. Juke reads and writes only what the feature needs (see the Privacy Policy for exactly what), and never sends email on your behalf. You can disconnect anytime from your Google account settings.

Acceptable use

Don't use Juke to break the law, deceive anyone, harass anyone, or infringe others' rights; don't misrepresent who you are or your reach; don't probe, overload, or reverse-engineer the service; and don't use Juke to move a deal off-platform specifically to avoid the protections both sides rely on. We can suspend or close accounts that do.

Disclaimers and limits

Juke is provided "as is." We work hard to keep it accurate and available, but we don't warrant that it will be uninterrupted or error-free, and AI output can be wrong — check numbers that matter. To the fullest extent the law allows, Juke's total liability for any claim related to the service is limited to the greater of $100 or the fees you paid Juke in the twelve months before the claim, and Juke isn't liable for indirect, incidental, or consequential damages, or for the acts of other users. Some jurisdictions don't allow certain limits, so parts of this may not apply to you.

The boring-but-real stuff

These terms are governed by Arizona law. We may update them as Juke evolves — we'll update the date above and, for meaningful changes, tell you in the thread; continuing to use Juke after that is acceptance. If part of these terms is found unenforceable, the rest stands. Questions: itsdannytmedia@gmail.com.